外贸英文书信（第5版）简介，目录书摘

2020-01-06 12:13 来源：京东作者：京东

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内容简介:　　《外贸英文书信（第5版）》是《外贸英文书信（第五版）》的配套用书。
　　《外贸英文书信（第5版）》通过对不同形式的商务书信的介绍对商务报告的撰写进行了详尽的讲解。该配套用书内容包括主书课文的中文译文及练习答案。学习者可将课文内容与译文、练习答案对照学习，进一步体会和巩固所学知识，使商贸信函的撰写能力不断提高，真正正确地表达业务的意向。

作者简介:　　诸葛霖，对外经济贸易大学商务英语资深教授，外贸英语函电写作创始人。精通进出口外留实务和进出口运输业务，曾在日本和美国等国的研究生院讲学交流，主编了一系列有广泛影响的外贸英语经典书籍，深受广大读者好评。
　　
　　王燕希，对外经济贸易大学商务英语系副教授，曾赴美研修，多年来一直从事商务英语的教学工作。研究范围有商务联系学、商务修辞、广告营销等，发表过不少有关论文。主要作品有《实用商务英语写作大全一本通》、《广告英语》、《融入美国——最新美国口语》、《商务沟通》、《商贸英语》等。

目录:Lesson 1 Layout of a Business Letter （1）
Lesson 2 Layout of a Business Letter （2）
Review and Highlight 1
Lesson 3 Establishing Business Relations
Lesson 4 Sales Promotion & Business Commercials
Lesson 5 Letter oflnvitation
Lesson 6 Advice ofltinerary
Review and Highlight 2
Lesson 7 Credit Enquiry
Lesson 8 Specific Enquiry
Lesson 9 Offer
Lesson 10 Inquiry & Non—firm Offer
Lesson 11 Confirming a Non—firm Offer
Lesson 12 Counter—offer
Lesson 13 Reply to a Counter—offer
Lesson 14 Firm Offer
Lesson 15 First Order
Lesson 16 Refusing the Request to Reinstate an Order
Lesson 17 Goods on Approval
Lesson 18 Goods on Consignment
Review and Highlight 3
Lesson 19 Proforma Invoice
Lesson 20 Transferring Business Relations
Lesson 21 Requesting Special Allowance
Lesson 22 Refusing Price Reduction
Lesson 23 Accounts Balance
Lesson 24 Accounts Settlement
Lesson 25 Terms of Payment
Lesson 26 Documents against Payment
Lesson 27 Documents against Acceptance
Lesson 28 Urging Establishment of a Letter of Credit
Lesson 29 Requesting L／C Amendment
Lesson 30 L／C Amendment
Lesson 31 Extension of an L／C
Lesson 32 Shipping Instructions
Review and Highlight 4
Lesson 33 Shipment
Lesson 34 Urginglmmediate Shipment
Lesson 35 Shipping Advice
Lesson 36 Packing and Shipping Marks
Lesson 37 Delayin Transportation Strike
Lesson 38 Insurance （1）
Lesson 39 Insurance （2）
Lesson 40 Insurance Claim
Review and Highlight 5
Lesson 41 Sending Replacement
Lesson 42 Agent's Complaint of Poor Quality Goods
Lesson 43 Exporter's Reply to the Complaint
Lesson 44 A Claim for Shortweight
Lesson 45 Settlement of a Claim
Lesson 46 New Agent
Lesson 47 Exclusive Agency
Lesson 48 Establishing a Permanent Office
Lesson 49 Processing Trade
Lesson 50 Compensation Trade
Lesson 51 Joint Venture
Lesson 52 Leasing Trade
Lesson 53 Sales Agreement
Review and Highlight 6
Lesson 54 Business Memo
Lesson 55 Email and Fax
Lesson 56 Business Minutes
Lesson 57 Business Forms and Graplucs
Lesson 58 Main Types of Graphics and Charts
Lesson 59 Question naire
Lesson 60 Short Business Reports
附录一销售确认书
附录二信用证